Book Review: The Unfair Advantage

The Unfair Advantage: How You Already Have What It Takes to Succeed by Ash Ali
My rating: 5 of 5 stars

Written to help entrepreneurs in their early stages, The Unfair Advantage explains what the authors believe it takes to be successful in any new business. Whether a lifestyle or hyper-growth startup, the advice within this text will empower all readers.

Each chapter is complete with embedded case studies in a professional yet conversational tone. Illustrating the elusive traction needed to succeed, the case studies and the authors' commentary emphasize the role and strength of the unfair advantages we all have.

From meritocracy to fatalism, The Unfair Advantage speaks of the myths we all believe and eloquently refutes them.

Highly recommended reading for all entrepreneurs regardless of their status or business type.

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